{"id":34958,"date":"2021-04-25T04:33:00","date_gmt":"2021-04-25T04:33:00","guid":{"rendered":"https:\/\/www.afterthoughtip.com\/?p=34958"},"modified":"2022-05-24T20:52:17","modified_gmt":"2022-05-24T20:52:17","slug":"ya-registre-la-marca-ahora-que","status":"publish","type":"post","link":"https:\/\/www.afterthoughtip.com\/es\/ya-registre-la-marca-ahora-que\/","title":{"rendered":"Ya registr\u00e9 la marca, \u00bfahora qu\u00e9?"},"content":{"rendered":"\n

Ya registr\u00e9 la marca, \u00bfahora qu\u00e9?<\/h2>\n\n\n\n

Ya registr\u00e9 la marca, \u00bfahora qu\u00e9? El proceso de registrar la marca no termina con la expedici\u00f3n del certificado de registro.<\/p>\n\n\n\n

Ya presentaste la solicitud de registro para la marca y m\u00e1s importante a\u00fan, la solicitud ha sido aprobada y el certificado expedido.\u00a0 El proceso no termina aqu\u00ed.<\/p>\n\n\n\n

Una vez tomas la decisi\u00f3n de registrar la marca<\/a>, debes cumplir con los tr\u00e1mites procesales requeridos para mantener vigente el registro.\u00a0 De lo contrario, el certificado de registro puede ser cancelado o abandonado.<\/p>\n\n\n\n

La solicitud de registro<\/h2>\n\n\n\n

Toda solicitud de registro de marca tiene que identificar la marca.\u00a0 O sea, tiene que identificar si la marca consiste en palabras y\/o elementos adicionales.\u00a0 Como parte de este proceso, en la solicitud se identifican cu\u00e1les son las palabras que forman la marca y\/o describen detalladamente los elementos que la componen.\u00a0 De estar reclamando colores como parte de la marca, se tiene que indicar cuales son e identificar su ubicaci\u00f3n en la marca.<\/p>\n\n\n\n

En adici\u00f3n a esta descripci\u00f3n narrativa de la marca, la solicitud tiene que estar acompa\u00f1ada por un ejemplar de la marca.\u00a0 El ejemplar, no es otra cosa que un ejemplo de como usas la marca en el comercio.\u00a0<\/p>\n\n\n\n

Ya registr\u00e9 la marca, \u00bfahora qu\u00e9?<\/h2>\n\n\n\n

Una vez la agencia gubernamental expide el certificado de registro de la marca, el mismo identifica las palabras y\/o elementos adicionales que la componen.\u00a0 El uso de la marca en el comercio debe ser c\u00f3nsono con lo que est\u00e1 en el certificado.\u00a0 De lo contrario, est\u00e1s haci\u00e9ndole da\u00f1o a tu propia marca y debilitando tu registro.<\/p>\n\n\n\n

Para mantener activo y vigente el certificado de registro para las marcas registradas en Puerto Rico<\/a> y en los Estados Unidos a nivel federal<\/a>, es requerido se cumpla con ciertos tr\u00e1mites procesales en determinados aniversarios de la marca.\u00a0 Los procesos ante ambas agencias son bastante similares.\u00a0 La diferencia est\u00e1 en la fecha que se toma como punto de referencia para iniciar los mismos.\u00a0<\/p>\n\n\n\n

Ante ambas agencias ser\u00e1 necesario presentar una declaraci\u00f3n de uso continuo y posteriormente una solicitud de renovaci\u00f3n acompa\u00f1ada por una declaraci\u00f3n de uso continuo.\u00a0 Estas siempre ser\u00e1n acompa\u00f1adas por ejemplares que muestren como la marca ha sido y est\u00e1 siendo utilizada en el comercio.\u00a0 Si el ejemplar sometido, no es igual o c\u00f3nsono con la marca seg\u00fan identificada en el certificado de registro, el mismo ser\u00e1 rechazado.\u00a0 Por esto es importante ser consistente en el uso de la marca.\u00a0<\/p>\n\n\n\n

Antes de registrar la marca considera por cuanto tiempo y c\u00f3mo la vas a usar.<\/a>\u00a0 De lo contrario, t\u00fa mismo podr\u00e1s estar impactando adversamente tu propia marca. Recuerda, despu\u00e9s de registrar la marca y obtener el certificado de registro debes de:<\/p>\n\n\n\n

  1. Educar a tu equipo de trabajo para que sea consistente en el uso de la marca.<\/li>
  2. Usar la marca tal y como se registr\u00f3.<\/li>
  3. Velar que otros no utilicen en el comercio una marca igual o sustancialmente similar a la tuya para servicios o productos relacionados entre s\u00ed.<\/li>
  4. Cumplir con los tr\u00e1mites procesales requeridos para mantener activo el certificado de registro.<\/li><\/ol>\n\n\n\n

    <\/p>\n\n\n\n

    Ya registr\u00e9 la marca, \u00bfahora qu\u00e9?\u00a0 Ahora te toca velar por ella y cumplir con los tr\u00e1mites procesales requeridos para mantener vigente el certificado de registro.<\/p>\n\n\n\n

    Por:\u00a0Patricia Ram\u00edrez Gelp\u00ed, J.D., LL.M.<\/a><\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"

    Ya registr\u00e9 la marca, \u00bfahora qu\u00e9? Ya registr\u00e9 la marca, \u00bfahora qu\u00e9? El proceso de registrar la marca no termina […]<\/p>\n","protected":false},"author":1,"featured_media":34957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[100,7],"tags":[218,76,195],"class_list":["post-34958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","category-entertainment","tag-branding","tag-marcas","tag-registro-de-marca"],"yoast_head":"\nYa registr\u00e9 la marca, \u00bfahora qu\u00e9? - Afterthought Solutions<\/title>\n<meta name=\"description\" content=\"Ya registr\u00e9 la marca, \u00bfahora qu\u00e9? 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